Quick Answer
From May 26 - 30, 2026, THAIFEX - Anuga Asia 2026 will once again gather global food and beverage innovators, distributors, retailers, and industry leaders in the heart of Bangkok, Thailand. This year, VINUT is excited to return with a fresh experience, a bold new campaign message, and a product showcase designed for today’s new generation of consumers.
At Hall 3 - Q43, VINUT invites visitors from around the world to discover a healthier beverage lifestyle through the campaign theme:
“Healthy, but make it YOU”
More than just a slogan, this message reflects VINUT’s belief that healthy living should never feel restrictive or one-dimensional. Every consumer has their own personality, habits, routines, and ways of enjoying life - and VINUT is creating beverages that fit naturally into those lifestyles.
Whether you are the planner, the social butterfly, the calm balanced type, or the spontaneous adventurer, there is always a VINUT drink that matches your vibe.
THAIFEX - Anuga Asia 2026: Where Global Beverage Trends Meet Innovation
Recognized as one of Asia’s most influential food and beverage trade exhibitions, THAIFEX - Anuga Asia 2026 serves as a major platform for:
- global sourcing,
- VINUT branded distribution partnerships,
- beverage innovation,
- and emerging consumer trends.
For VINUT, this exhibition is more than a trade event. It is an opportunity to connect with international buyers, distributors, retailers, and strategic partners who are searching for products that combine:
- health-conscious positioning,
- modern branding,
- innovative flavors,
- and scalable Export-Ready Beverage Portfolio capabilities.
As global consumers continue shifting toward better-for-you beverages, natural ingredients, and personalized lifestyle choices, VINUT aims to demonstrate how Vietnamese beverage innovation can contribute to this evolving market.
“Healthy, but make it YOU” - A Campaign Inspired by Real Personalities
This year’s THAIFEX campaign focuses on something deeply relatable: personality-driven lifestyles.
Healthy habits look different for everyone. Some people recharge quietly with music and mindfulness. Others thrive in energetic social gatherings. Some carefully organize every detail of their wellness routine, while others simply enjoy life naturally and freely.
VINUT transforms these lifestyle identities into a fun and engaging beverage experience through four personality-inspired concepts:

The Balanced Chill Type
Calm, mindful, and effortlessly healthy.
This personality enjoys peaceful moments, self-care routines, relaxing music, and balanced daily habits. VINUT’s refreshing fruit beverages become part of a wellness lifestyle that feels natural rather than forced.
The Social Type
Outgoing, energetic, and always surrounded by friends.
Late-night talks, instant noodle cravings, spontaneous plans, and shared moments become even more enjoyable with VINUT’s refreshing fruit drinks and fun beverage concepts. Healthy choices can still be exciting, colorful, and social.
The Planner Type
Organized, focused, and goal-oriented.
From meal prep schedules to productivity routines, this personality values consistency and smart choices. VINUT beverages fit seamlessly into a structured lifestyle while still delivering enjoyable flavors and convenient nutrition.
The Natural Vibe Type
Relaxed, adventurous, and authentic.
This personality embraces simplicity, nature, and living in the moment. Fresh fruit flavors, tropical ingredients, and easy refreshment perfectly complement a carefree lifestyle that still values wellness.
By connecting beverages with emotions, routines, and identities, VINUT hopes to create a more personal relationship between healthy drinks and modern consumers.
Discover Exclusive Product Experiences at Hall 3 - Q43
At THAIFEX 2026, visitors will have the opportunity to explore VINUT’s latest beverage collections and experiential campaign activities.
One of the highlights this year is the VINUT Secret Gift Reveal experience - a playful concept inspired by surprise, personality matching, and beverage discovery.
Visitors can explore specially curated product combinations featuring:
- VINUT Soursop Juice,
- Popping Boba Bubble Tea,
- tropical fruit beverages,
- and other innovative refreshment concepts.
The campaign is designed to transform product discovery into an interactive and memorable experience while showcasing VINUT’s creativity in branding and consumer engagement.
Featured Beverage Categories at VINUT Booth
Tropical Fruit Juice Collection
VINUT continues to expand its portfolio of tropical fruit beverages that deliver authentic flavor experiences inspired by nature.
Popular categories include:
soursop juice,
- mango beverages,
- guava juice,
- coconut drinks,
- mixed tropical fruit blends,
- and NFC-inspired juice concepts.
These beverages are developed to align with growing global demand for:
- fruit-forward refreshment,
- natural flavor profiles,
- and convenient wellness beverages.
Popping Boba Bubble Tea
VINUT’s bubble tea collection brings together fun textures, vibrant visuals, and youthful energy.
With colorful popping pearls and fruit-inspired flavors, these beverages appeal strongly to younger consumers and trend-driven retail markets. They also represent VINUT’s ability to combine Asian beverage culture with globally scalable product concepts.
Functional & Lifestyle-Oriented Beverages
Modern consumers increasingly seek beverages that support:
- hydration,
- energy,
- balance,
- and daily wellness routines.
VINUT continues exploring beverage concepts that fit evolving lifestyle trends while maintaining enjoyable taste experiences and accessible product formats.
The goal is simple:
Healthy beverages should feel exciting, approachable, and personal.
OEM & ODM Beverage Manufacturing Solutions
In addition to branded products, VINUT will also introduce its OEM and ODM manufacturing capabilities to international partners at THAIFEX 2026.
With extensive export experience and advanced production systems, VINUT supports partners in developing:
- VINUT branded distribution beverages,
- customized formulas,
- packaging solutions,
- and market-specific product concepts.
VINUT currently exports to numerous international markets and continues investing in:
- product innovation,
- flexible manufacturing,
- international quality standards,
- and scalable beverage solutions for global distribution.
For distributors, importers, and retail brands seeking reliable beverage manufacturing partners in Vietnam, THAIFEX provides an ideal opportunity to connect directly with the VINUT team.
Bringing Vietnam’s Beverage Creativity to the Global Stage
As a Vietnamese beverage manufacturer with international ambitions, VINUT continues to bring tropical flavors, youthful creativity, and modern wellness concepts to global markets.
THAIFEX – Anuga Asia 2026 represents another important milestone in VINUT’s journey to connect Vietnamese beverage innovation with worldwide consumers and business partners.
This year’s campaign reflects a simple but powerful belief:
Healthy living should never erase individuality.
Instead, it should celebrate it.
Meet VINUT at THAIFEX - Anuga Asia 2026
📍 Booth: Hall 3 – Q43
📅 Date: May 26–30, 2026
📌 Location: Bangkok, Thailand
Join VINUT at THAIFEX 2026 and discover a world where healthy beverages are not only refreshing - but also uniquely YOU.
Healthy, but make it YOU.
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